The Lomnitzer Law Firm, P.A.

24 Sep 2026

How South Florida Athletes Are Building Brands Through NIL Deals

For South Florida athletes, the opportunity to earn money from their name, image, and likeness (NIL) has evolved into something much bigger than a few social media posts or a one-time endorsement. NIL deals can help college athletes build recognizable...

Contracts NIL Sports Law

15 Sep 2026

What Does a Sports Lawyer Do? A Guide for Florida Athletes and Teams

For athletes and sports organizations, success on the field is only part of the equation. Modern sports careers involve contracts, endorsements, name, image, and likeness (NIL) opportunities, intellectual property, licensing, sponsorships, and sometimes disputes. With so much at stake, having...

Contracts NIL Sports Law

18 Aug 2026

NIL Contracts 101: What Every College Athlete Needs to Know Before Signing

College athletics has entered a new era. Thanks to Name, Image, and Likeness (NIL) opportunities, student-athletes can now earn income from endorsement deals, sponsorships, social media partnerships, appearances, merchandise, and licensing agreements. For many athletes, NIL represents a life-changing opportunity...

Cyber Law Sports Law Trademark Law

18 May 2026

How College and Olympic Athletes Should Protect their Name, Image, and Likeness

College and Olympic athletes are competing in a world where their name, image, and likeness (NIL) carry more commercial power than ever before. From endorsement deals and social media partnerships to merchandising and digital content, today’s athletes have unprecedented opportunities...

NIL Sports Law

28 Aug 2023

Congress Considers Multiple Bills Affecting NIL Laws in College Sports

Ongoing interest in adopting a federal standard for college athletes’ ability to monetize their name, image, and likeness (NIL) has caused Congress to propose a spate of new NIL bills. The National Collegiate Athletic Association (NCAA), a group that promotes...

Intellectual Property Sports Law

7 Jul 2021

Lomnitzer Law Is Helping South Florida Brands And College Athletes Connect

On July 1, a new Florida law granting college athletes the right to profit off of their names, images, and likenesses went into effect. This new law, combined with new rules from the NCAA and individual institutions, opens the door...

25th Annual North American Entertainment, Sports and Intellectual Property Law Conference – Montego Bay, Jamaica

25th Annual North American Entertainment, Sports and Intellectual Property Law Conference - Montego Bay, Jamaica. Ms. Lorri Lomnitzer has been chosen to speak at the 25th Annual North American Entertainment, Sports and Intellectual Property Law Conference, in Montego Bay, Jamaica....

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