Brand Ambassadors

The Effect of Endorser’s Liability on Brand Ambassadors

The advertising industry worldwide has recognized the value of celebrity endorsements to boost product sales, which is even more apparent with the advent of internet influencers on TikTok, Instagram, Twitter, Facebook, and YouTube. Influencers, also known as brand ambassadors or...
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4 Tips For Brand Ambassadors Who Have Just Been Sponsored

There is plenty of advice floating around the internet on how to become an influencer, but there is little guidance on how to protect yourself and sustain your success once you get #sponsored.  Whether you are a social celebrity, Youtuber,...
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