Brand Ambassadors

Legal Issues That Influencers and Brand Ambassadors Should Be Aware Of

Many companies in the United States and around the world have recognized the power that social media personalities possess to market products. A simple endorsement of a product on a YouTube video, Instagram photo, or other social media platform has...
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The Effect of Endorser’s Liability on Brand Ambassadors

The advertising industry worldwide has recognized the value of celebrity endorsements to boost product sales, which is even more apparent with the advent of internet influencers on TikTok, Instagram, Twitter, Facebook, and YouTube. Influencers, also known as brand ambassadors or...
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4 Tips For Brand Ambassadors Who Have Just Been Sponsored

There is plenty of advice floating around the internet on how to become an influencer, but there is little guidance on how to protect yourself and sustain your success once you get #sponsored.  Whether you are a social celebrity, Youtuber,...
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