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According to the United States Patent and Trademark Office (USPTO), a trademark is anything that allows someone’s customers to recognize their brand and distinguish them from their competitors. Generally, a trademark is something that applies to goods, while a service mark applies to provided services, although the term “trademark” can be used for both goods and services. The form of trademarks can vary from product to product and can be comprised of catchphrases, words, designs, sounds, or symbols.
If you have a logo or design that you would like to be protected, a Deerfield Beach trademark lawyer could help you register it with the USPTO, which would protect your trademark federally. Our intellectual property law attorneys also take swift action when someone tries to infringe on your trademark.
As soon as someone begins using their trademark in connection with their goods or services, they become the trademark’s owner, which gives them certain legal rights. However, if they want to have stronger rights and protections beyond their local area, they should register the trademark with the USPTO. If people look closely at products they buy, they might notice a ® TM symbol on them. The ® TM symbol means that the trademark is registered and legally protected. A federally registered trademark remains valid for ten years and its source can file to renew the trademark for additional ten-year periods.
Trademarks can protect forms of intellectual property and prevent others from profiting from a unique and distinctive brand. Some of the benefits of registering a trademark are as follows:
Although there are a wide range of benefits to registering a trademark, the registration process can be overwhelming, particularly when an individual or business is attempting to register one for the first time. An applicant needs to follow the correct procedural protocol and comply with the USPTO’s requirements to keep the trademarked material sufficiently distinctive from others. A dedicated lawyer in Deerfield Beach could offer knowledgeable guidance throughout the trademark registration process. They have extensive experience helping people sift through the existing database, identify relevant class(es), and see it through to the end.
Unfortunately, as a trademarked brand grows in size and reputation, other people sometimes try to infringe on someone’s business by taking advantage of a trademark, even if it has been registered with the USPTO. Lomnitzer Law is not afraid to stand up for a business’ rights by suing a competitor for potential infringement. With their valuable assistance, a business can protect their hard work and ideas, and prevent potential competitors from trying to use the trademark to market their own businesses. If someone has improperly used a trademark, a Deerfield Beach lawyer could help the trademark’s registered owner obtain damages, which could also include attorney’s fees and injunctive relief.
Trademarks are an important tool to promote and expand your business. If you are considering registering one, you should speak with a well-informed Deerfield Beach trademark lawyer who could answer all of your questions and set you up for success. Schedule an initial consultation with the Lomnitzer Law Firm to learn about the registration process and what you need to do to move forward.
